[caption id="attachment_361" align="alignnone" width="241" caption="Lunch Series Session on Search Engine Optimization"]dynamicbrownbag[/caption] It’s time for the first Public Policy Communicators NYC meeting of autumn and we’ve got it scheduled for Wednesday, November 2, 2011. Take off your Halloween costume and come see what tricks and treats we have for you on the topic of search engine optimization. “Are you doing all you can with SEO?” Communicators have been talking about the practice of search engine optimization (SEO) for nearly a decade now.  And yet to many of us, it seems like a murky, mysterious or even meaningless set of activities.  When we read The New York Times article “Web Words That Lure the Readers” about some of the rather questionable tactics employed by the Huffington Post, it got us wondering if there were some creative practices in this domain that nonprofits and foundations could be using to draw larger audiences to the content on their sites. And so we got ourselves an expert to clue us in to the most effective SEO methods: Daniel Murphy is the owner of Electric Orange Creative, a boutique marketing agency launched in 2008. Electric Orange provides businesses and nonprofits of varying sizes affordable online marketing campaigns. Prior to Electric Orange, Daniel was one of the first employees at YouCast Corp, one of the first social media agencies in NYC and now a division of IAC. While at YouCast he was the creative force behind marketing campaigns for Nike, Schick, Snapple, Twitter, and Kanye West. Daniel graduated with a degree in Media Studies from Hunter College. And here are the specifics on the next PPC-NYC meeting: What:              Brown-bag lunch (that means bring your own lunch!) When:            Wednesday, November 2, 2011; 12:00 – 2:00 p.m. (informal networking from 12:00-12:30, program begins at 12:30) Topic:             Search Engine Optimization. Electric Orange Creative’s Daniel Murphy will lead our group discussion. RSVP:           WE ARE CURRENTLY RUNNING A WAIT LIST.  If you would like to be put on that wait list or be included in future invitations, send an email to mremaley [at] ppcnyc [dot] org