repeat-businessIn her latest blog posting, Nancy Schwartz of Getting Attention! does a recap of her blog’s five most popular articles over the course of 2009.  Smart move on Schwartz’s part, and it got me thinking about idea recycling.

First, one should never assume that just because you said something once that everyone (or anyone) heard it.  Especially these days when people are overwhelmed with information, much of it flies by without registering.  Doing a year-end repeat of key ideas can be a great way to get points across that may have  been lost.

Second, it’s a great way of repackaging ideas information and making it fresh.  Everyone loves a “Top 10″ list!

I am making a note to myself to do a recap of PPC-NYC’s top blog posts and top lunch topics at the end of next year.